A digital marketing employee
VEXA runs on your Claude Code and does the work a content team would. It researches the niche, finds the angle, writes the script in your voice, cleans the takes, animates the video, and keeps the whole pipeline moving. You press publish. Built for experts who want real output without a team, a marketer, or an agency retainer.
Presale. Founding price. Lowest this will ever be.
One thing it does that you will feel first
VEXA pulls what your competitors just published, measures the outliers against their own baseline, and hands you the angles that are actually moving — with the numbers next to them. You open your workspace and the next video is already half-decided.
Read this before you scroll
The loop
Every stage leaves a file you can open, so you always see what it did and why. Here is the whole loop, running.
You stop inventing topics out of your head. VEXA pulls angles from your niche and checks each one against what is already working for others. If a topic is pulling views for someone else, the demand is real — and demand is the whole game.
VEXA reads your competitors and measures what broke out against each channel's own baseline. The outliers are proven demand — the angles a real audience already voted for with their attention.
VEXA writes a strong first draft and humanizes it as far as AI can. You do not have to write a word, though you can, right in your own dashboard — VEXA adjusts to your language and learns your voice with you. Great if the camera makes you freeze: you never lose your thread, because the words are already structured and waiting.
The script rolls on a built-in teleprompter, set just above your lens. Pick the width and speed, run through it once or twice, keep it natural, and read. No memorizing, no reshoots for a line you dropped.
VEXA analyzes the audio, marks every pause and repeat, and builds a cut list — a Perfect Cuts file you import into DaVinci Resolve. The manual part does not vanish, and I will be honest about that: a human still checks the cuts. It drops to twenty or thirty minutes instead of a whole afternoon.
You choose the look: your background, your fonts and colors, and how much motion you want — a calm presentation with you on one side, or something more dynamic. VEXA asks about all of it and learns your style. The first videos take longer; each one gets faster and better, until you do ten percent and the machine does ninety. Already have an editor? They run VEXA with your preferences and simply ship more.
Connect VEXA to your channel and your digital employee uploads the video, writes the description, and sets it all up. You re-check and press publish. Let it sit about twelve hours first, the way the algorithm likes, then send it live. Nothing goes public until you say go.
After twenty-four to forty-eight hours, VEXA pulls the numbers and tells you which lever moved. A new channel may stay quiet on the first videos — that is normal, so keep going. Every video is a hypothesis, and VEXA stacks the odds in your favor, by a lot.
Open VEXA Voice, talk, and the transcript drops straight into the work — an idea, a script note, a correction. No forms, no typing. You hand the machine a thought and watch it move.
Why it holds together
Installs as an MCP on top of your Claude Code, on your own machine. Works on Windows and Mac.
What it knows about your business lives in plain files. Open them, fix them, delete them.
Research, writing, editing, and publishing are separate roles with separate instructions.
You start with a system and turn it into your own agent. Train the specialists over time and they grow into a business partner that runs your marketing your way.
The math
Move the slider to whatever help you pay for now — an editor, a marketer, an agency, a VA. Then look at the second number.
You keep $29,901 in the first year, and the machine keeps working after that.
The part you actually want
You open the workspace in the morning. The competitor read is done. Two angles are waiting with the numbers attached. You pick one, record for twenty minutes, and go make coffee. By the time you are back, the cut is clean and the animation is queued. You watch it once, you press publish, and you close the laptop. The marketing got done. You did five percent of it.
Who built it
I spent fifteen years doing content marketing and helping hundreds of experts, marketers, content creators, and agencies put AI to work. Every time, the same wall showed up: to grow, you hire, and then you manage, and then you fire, and the actual work slides to second place. I wanted a business where I do twenty percent and the machine does eighty. VEXA is that machine. I use it every day — it read the field for this page, argued with me about the offer, and drafted the words you are reading.
It is still being built, in the open, and the founding price says so. You are buying a working machine early.
Alex Kochinov
Three ways in
Same machine, three levels of how much you touch it. Start wherever you want.
The base build — the core that makes VEXA remember your business and grow with it. Claude Code becomes VEXA, and she orchestrates all of these for you.
The whole machine — everything that turns one idea into a published video, plus the audience work under it. From the first angle to the numbers after, run by VEXA and driven by your voice.
The full machine, set up for you end to end by my team — tuned to your niche and your voice.
How you start
It sits on top of your Claude Code the same way any MCP does, locally on your machine. Three lines and a first conversation where it asks about your business. The full walkthrough is in the setup guide.
Questions
$3 gets you the base build — memory, the knowledge keeper, and the workflow builder. $99 gets you the full founding build: research, scripting, editing, animation, publishing, and the dashboards. $10,000 gets that whole machine set up for you, end to end, by my team.
Claude Code, installed locally on your own computer, with your Anthropic account. VEXA runs on top of it as an MCP — locally, because that is what lets it hold your whole business in memory and act like a real partner instead of a chat window. For the final edit and render you also use DaVinci Resolve. Both are free. Model usage is billed by Anthropic under your account. The setup guide walks you through all of it.
Whatever runs modern video editing. The heaviest piece is DaVinci Resolve: Windows 10/11 or macOS, 16 GB of RAM (32 GB is better for 4K and the AI features), a GPU with at least 4 GB of VRAM, and an SSD for your projects. A recent Core i7 or Ryzen 7 class machine handles it comfortably.
The machine does about eighty to ninety percent — it researches, writes, cuts, and animates. Your part is the last ten to twenty percent: you record, and you re-check the cuts in DaVinci Resolve. VEXA hands you a ready timeline (a Perfect Cuts file), so this is usually twenty to thirty minutes per video, not a full edit.
You say hello to VEXA. She walks you through setup, asks about your business, your audience, and your voice, and builds the workspace from your answers. There is a step-by-step guide too — read the setup guide.
You talk instead of type. Open VEXA Voice, say what you want, and the transcript drops straight into the work — a brief, a script note, a correction. It is the fastest way to hand the machine an idea.
No. There is nothing to watch. It is software that does the work and shows you the files it produced.
Yes. $99 is the founding presale. After the founding window it moves to $449, then $749 for lifetime access, and after that VEXA becomes a subscription and lifetime stops being sold.
The $10,000 tier is a done-for-you setup. My team stands the machine up around your business — your niche, your voice, your pipeline — so you skip the setup entirely. Spots are limited because it runs on real time.
The founding build is a presale. You get access within about 30 days, and every update to the founding build after that at no extra cost.
Onto your own machine, in plain files inside the workspace. What leaves your computer is what the model needs to answer you, and that goes to Anthropic under your own account.
A year from now the content still needs to ship. The only question is whether you are still the one doing every part of it by hand.